中文搜索引擎优化大本营

Author: Hosea

  • The Chinese government – How To Follow The Rules And Do SEO

    The Chinese government – How To Follow The Rules And Do SEO

    As Featured On EzineArticles.comIn recent years, the Chinese government is trying to loosen the control over the internet. This has created opportunities for businesses to expand their networks in China.

    In fact, the government in China is also doing a lot of things to restrict the freedom of surfing the internet in the country. But the measures are not very straight compared with those years ago. Therefore, we can see that there is a trend for the government to open up the market for businesses and individuals to use the internet more conveniently.

    There are several things that businesses can pay attention to. First of all, they should understand that the government policies in China would affect the censorship of websites in the internet world. Therefore, they have to avoid using some sex appeals for marketing. It is because this is something that the government is trying to combat in recent years.

    Moreover, there should not be contents about gambling in these websites. The Chinese government is working hard to eliminate the online gambling trend. Therefore, websites with gambling content would affect their own SEO work and this would results in a drop in the rankings in some of the local search engines.

    In recent years, it is found that more and more students are surfing the internet. But this has created a lot of social problems in China. Therefore, the government in China may want to have a certain control over this group of internet users. Therefore, businesses targeting students may need to beware of the possible changes in the government policies. No doubt, it is impossible to stop teenagers from surfing the internet. Therefore, businesses targeting students or teenagers online would still be profitable. But businesses should be careful when they design the keywords for SEO. If they have used some sensitive keywords such as to encourage teenagers to ‘change the situation’, it may not be appropriate for them to get to a high ranking in the search engine results page.

    Last but not least, the government in China is trying to let more people enjoy the local websites. Users can easily find that there would not be Facebook in China, but there would be an alternative which works in local Chinese community. There would not be YouTube, but there are other video sharing platforms in China. Therefore, businesses entering Chinese market would need to know the terms and names of these websites and be prepared to cooperate with these websites in order to have a good effect of SEO.

    To conclude, businesses have to plan carefully when they are doing the work of SEO in China. They have to understand the Chinese government well and they should try to use various techniques to ensure that their website is flexible to change with the government policies. Some businesses would like to employ Chinese partners to help them with the SEO work because those local Chinese firms would have a better understanding about Chinese culture and the government in China. They would have a better planning as a result.

  • 导致网吧问题成为互联网整治中一大恶疾的原因分析

    网吧的治理问题已成为互联网整治中久治不愈的顽固疾病。黑网吧等种种问题造成未成年人整日沉迷网络而逃学、辍学、离家出走，甚至导致未成年涉网犯罪的案件不断增加。这些已遭到社会各界人士的不满和投诉，家长和学校的呼吁声非常之高。

    一、网吧管理政策不明确
    这些年来对网吧的性质和管理方式一直不够稳定和明确。分不清是属于信息服务场所还是文化娱乐场所；对于网吧的治理不知是限制还是规范其发展；对于农村的网吧问题是不知是加强管理还是停止发展。虽然近年来监管部门曾多次整治和整顿网吧问题，但过后还是出现发展失控的问题。

    二、管理范围大、力量薄弱不到位
    国家政府部门规定文化部门负责网吧的设立审批，工商管理部门负责对黑网吧的查除和取缔，电信部门管接入服务。这些监管部门各管一段，力量不足比较分散，特别是对于一些偏僻的乡镇和农村网吧的监管不够到位。种种问题导致互联网整治网吧的难度加大。

    三、网络游戏吸引未成年上网的事件屡禁不止
    网络游戏的刺激性吸引着未成年网民群体，继而形成了网吧的利益来源和顾客来源。经济利益的诱惑促使许多网吧主动接纳，甚至引诱未成年人上网。

    四、网吧之间的利益竞争
    目前，随着互联网的快速普及，家庭上网的费用越来越低，很多人开始选择在家上网。国内网吧的数量巨大，导致他们进入了高投资低利润的营业状态。为了行业间的竞争和提高经营利润，主动违规接纳未成年人。

    五、黑网吧顶风营业的状况屡禁不止
    开办一家网吧必须有一定的指标和规模，投入资金也相当高，导致申办合法网吧难度增大。监管部门对于黑网吧的整治和查除主要是以没收计算机为主，对经营者不予处理。以黑网吧不用交税、不办理营业执照的特点几个月就能收回成本。只靠没收设备难以起到禁止作用，继而导致一些黑网吧屡禁不止的状况。

    六、家长及学校的教育和引导不到位
    有些家长对于孩子进网吧的行为只是一味的制止，严厉的批评和处罚，并不注重合理的引导和教育。学校发现学生进网吧也只是采取批评或报告给家长等处理方法。盲目的制止行为使孩子心理受到伤害，继而产生逆反心理。未成年人利用网络游戏、聊天发泄情绪和生活、学习压力的状况日益严重。网络游戏的刺激日益吸引、侵害着未成年人的身心健康。网吧的整顿和管理已成为中国互联网整治中极为重视的问题。

  • Organize Your Invoices Through BillingBoss

    Organize Your Invoices Through BillingBoss

    As Featured On EzineArticles.comThe hardest thing to organize within the business is invoices and billings, but with the help of web invoicing, these tough jobs are already made easy, fast and accessible. Billing Boss is one of the leading online invoicing providers in the world. BillingBoss is a product that was made by a reliable company, which is Sage. Sage is the leading manufacturer and supplier if software program on the web with 5.5million customers worldwide. They can provide small business invoicing as well as invoicing for large scale companies. They will make it very easy for you to manage and organize all your business process especially when it comes to creating and organizing invoices and billings.

    BillingBoss was started by a small group driven team within Sage. This group loves internet and they believe that with the use of internet small business can grow and succeed. Sage is already in the business for more than 30 years and has delivered high quality and east to use customizable software for different business functions such as human resources, accounting, time tracking, customer relationship management, merchant services, construction business, healthcare facilities, distribution, non-profit organizations, and manufacturing in the real estate industry.

    BillingBoss is also a business in nature, so they understand the importance of getting paid to the survival and success of any business. No one would want to work and do services without being paid for. This is for small business invoicing because this company s offering free web online invoicing that will allow you to do special functions like rating professional looking invoices, sending invoices, and tracking payments. You create invoices that can be paid through online credit cards or email cheques. BillingBoss is not only free for three month or after sending three clients with tree invoices, this is really for free. They are offering unlimited services to all small scale business who wants to become successful and organize their business without any worries.

    Aside from being free, you can also get a lot special features and added services like recurring of invoices and quotes. You may also upload your company’s logo and organize all your customers using a centralize list. You can invite your bookkeeper or accountant to access Billing Boss anytime they need to do their job. All of these features are totally for free. There is an extra catch up; if you have a merchant account through Sage payments you will be entitled to acquire payments online without any charges. You may also receive payment through PayPal for free.

    You will surely enjoy additional tools like mobile version of BillingBoss. This is a convenient way to access your account whenever you are. It is available for Blackberry, Iphone and Android phones. If you want to be the first one to know all the latest features that BillingBoss offer, you can connect with BillingBoss on your Facebook or LinkedIn. All of these additional tools are accessible and available for free just by signing up to BillingBoss small business invoicing.

  • Chinese Internet – Understand The Features Of It And Plan Your Business

    Chinese Internet – Understand The Features Of It And Plan Your Business

    As Featured On EzineArticles.comChinese internet market is full of miracles indeed. In recent years, there are a lot of successful websites from China which could influence a lot of people over the world. Since this country has a lot of people using the internet, a lot of businesses would recognize this place as a great opportunity for them to explore new markets. Therefore, you can easily find that there are some businesses which would try to use SEO techniques to target these people in China.

    However, you should understand that there are some differences between the cultural background in China and other countries. Therefore, it is not clever to directly apply the SEO techniques used in other countries to Chinese internet market. Before studying something about SEO, people should try to understand the background of the internet usage in China.

    First of all, the number of males using the internet is more than females. Compared with the figures in other countries, the situation in China implies that businesses can try to consider more about male products and attract men to purchase the product. Men, somehow, are not like women when it comes to shopping. Men would like convenience and they would not enjoy spending a lot of time to go around the shopping malls. Therefore, eCommerce websites would be an attractive platform for men to go shopping. When conducting SEO for websites, businesses can consider using more words that men would normally try to search.

    Secondly, the internet composition in China consists of a large proportion of students. In order words, the purchasing power of the major internet users in China is not very high. Therefore, businesses have to use some keywords such as discounts in order to attract students.

    There are more than 70% of users of the internet in China who would try to search in search engines in order to find the products that they need. This means that businesses should focus on developing a comprehensive set of SEO campaigns in order to target the customers well. In other countries, using other methods of online marketing tools may also be important. But in the case of China, the focus should be on SEO.

    Moreover, the power of ‘word of the mouth’ is quite great in China. You can find that a lot of people would like to seek advices from the others when they are trying to find something online. Therefore, you should try to build a good and long term customer relationship with those clients in order to make them help spreading the message of your business to the others. A lot of businesses are aware of this form of promotion and they are utilizing this form of channel to promote their products.

    To conclude, Chinese internet market is quite unique compared with internet in other countries. Therefore, businesses have to be flexible and change the strategies in order to suit to the local context more. Otherwise, they would not be able to overcome the fierce competition and have a profitable business.

  • How CurdBee Online Invoicing Can Help You

    How CurdBee Online Invoicing Can Help You

    As Featured On EzineArticles.comIt is true that internet services run 27/4 without any downtime. This is the reason why internet is one of the most reliable and accessible way of communicating to people around the world. Many businesses nowadays are now putting their business online because of the accessibility of information and faster way of communicating to clients and business partner all over the world. Today there are companies or websites that can offer their services by providing effective software and application that businesses can use to be able to expand and make their business me organize.

    One of the trusted names when it comes online invoicing is CurdBee. This website is serving a lot of small businesses and freelancer who are doing their business online. They are giving faster and simpler way of to make billing very convenient to all their clients. CurdBee is a one stop shop for estimating, invoicing, and getting paid in a very simple way. Even first time online business or newbie’s in the business can understand their business invoicing.

    If you are going to go for CurdBee invoicing there is no need for you to install anything, because they are a web based. So all you need to do is to own a computer and faster internet connection and your business is on the go. It is also important to have a modern browser. As soon as you sign up and create your own account with them, you can start sending professional invoices to all your clients. Because you are going to access their software through your web browser, there is no operating system requirement whether you are running in Windows, MAC or Linux, you can access their website and go for their services. This is the reason why their invoice program is perfect for small businesses. One thing that you will love about CurdBee is that they are month to month subscription, so you can easily upgrade, downgrade as well as cancel your account after a month if you are not satisfied with their services.

    They are perfect for big and small business invoicing, because clients can easily edit and load tons of information in just a matter of minutes. You may also change the setting of your invoice. If you want to try their services you can avail their free invoicing and you will get a standard version, but you can always upgrade to their Pro version once you are satisfied with their services. Another advantage of getting the services of CurdBee is that it can make receiving payments very simple and easy for both you and your clients. You can also save information for future use. Their free invoicing software is available for all businesses whether you are big, small or a freelancer.

    For those who are looking for reliable and great business invoicing application, then CurdBee is just one of the best choices for you. Your business will look great and work great. They will help your business to look like a professional one even if you are just starting by giving professional looking invoices that you can edit anytime anywhere.

  • Cannybill for All Kinds of Business Invoicing Needs

    Cannybill for All Kinds of Business Invoicing Needs

    As Featured On EzineArticles.comIf you are looking for the best company that can help you organize and handle billing and business invoicing without any headaches, all you need to do is to be part of the increasing number of business who are signing up for Cannybill invoicing. The company is a British company that develops software and do web designing that are specialized in creating and designing productive and functional websites. Cannybill is just one of the software that they have created that can help millions of businesses all over the word. If you find billing an invoicing a very difficult task and waste a lot of your time instead if using your time to outgrow your business, why not use Cannybill and experience convenience that you need to make your business more successful. Well organize payment method can increase client satisfaction with your business.

    This online business invoicing was created by a popular web development company first for their own in-house use. This is to know if this online invoicing service is really effective in helping business to do their billing and invoicing a lot easier. You will find that there are lots of useful features that can help all kinds of web companies. They have dashboard that can give users a better overview of their services and products sold by the business. The reason why Cannybill has the ability to provide attractive pricing to all their clients is because they have negotiated for their hosting, domain name and SSL to make their pricing suitable and affordable for both starting and well established companies.

    The company has developed a payment method that integrates with different payment gateways to permit business to extract payments from their customers easily and faster. When it comes to the security issue if their online invoicing service, you will notice that Cannybill has a comprehensive security page. Their services are hosted by Rackspace, so you can be rest assured that it is being monitored every day. There is no need for you to worry in times of technical problems because they provide backups and data recovery system. No matter what operating system you are using today, you can sign up for their free account and upgrade your account anytime you want after 30 days.

    If you find their services satisfying you can upgrade your account and go for their introductory price of $7 per month for their starter. Aside from their starter version they also have professional and enterprise which also vary in prices. Their plan are billed monthly so the company will tie you in a long term contract so you can go away anytime you want once you are not satisfied with their business invoicing services.

    Business invoicing can dictate the success and downfall if any business, because payments are very important aspect of every business and every business whether big or small have the right to get the payment they deserve for their hard work. Cannybill will help you exercise your right to get your payments on time.

  • China Internet Censorship – You Should Pay Attention To When Doing SEO

    China Internet Censorship – You Should Pay Attention To When Doing SEO

    As Featured On EzineArticles.comIn recent years, you can find that China is growing rapidly. According to some statistical reports, the number of internet users in China has increased with a double-digit percentage from year to year. And the average number of hours being spent on the internet has increased to 18 per week. This clearly shows that China is getting more and more influential on the internet. However, a lot of people have found that there is great censorship being conducted in this internet world.

    Due to some social issues, the Chinese government has adopted straight internet censorship. This form of Chinese internet censorship has created problems for businesses to enter Chinese market indeed. Even Google had encountered difficulties in positioning itself in China and considered to quit the market. Therefore, you should pay attention to some techniques that you should apply in order to conduct SEO in China effectively.

    In recent years, Chinese authority is working hard to eliminate the website which would have too much sex appeal. Therefore, you should not try to use some sexy images to do the SEO work for your website. The local search engines such as Baidu would have a straight control over this form of SEO technique and they would not rank your website at a high position in the results page if you try to use this kind of technique to promote your website.

    Since the government wants to emphasize the harmony in the society, businesses can consider using this as the central theme of the SEO work. They can consider using some keywords to show that this website is matching the social harmony and this can let the website pass the control or the censorship. However, businesses should also be aware of the fact that some Chinese citizens are fed up with the message of ‘harmony’. This means that they, as the final consumer, may not like that business website. Therefore, a great challenge for the businesses in China is to balance between the censorship and the satisfaction of customers needs.

    Some of the businesses would try to employ Chinese local consultants to help them design the keywords and the promotional tactics so that they can target Chinese citizens more. This is possible if you really want to have a firm base of customers in China in long run.

    To conclude, there are both opportunities and threats raised from the China internet censorship. With the control over the content in the internet world, you can see that harmful or negative messages about a business would not flow online easily. In other words, your business would not be intentionally harmed online. But you have to pay attention to the rules that the local Chinese search engine would apply in ranking the websites. If you do not follow this kind of rules, the work of SEO may be wasted. Therefore, altering the SEO techniques to suit Chinese search engine may be necessary and this is something that successful businesses would do in order to attract Chinese customers.

  • The Best of Twitter Marketing from SitePoint

    Information technology is a very big and broad market. One of the densest departments of information technology is web development. The great thing about web development is that it is easy to get into. You don’t have to be a graduate of computer science to be good at it.

    A great way you could learn web development is through self teaching, with the help of a good web development book. SitePoint is an ace when it comes to web developer books. But SitePoint has a lot of competition when it comes to IT publication. Since the market is so big and profitable, a lot of other companies have come into play.

    There’s no better way to reach out to target customers than to visit them in their own turf. Where else can you find web developers than online? It’s only obvious that they’re there; after all, the Internet is their main working environment. The Internet is definitely the best place to market an IT business and this is exactly what SitePoint did.

    SitePoint studied social media trends and employed the use of Twitter marketing. Twitter marketing has enabled them to broadcast their new products to everyone online, and even offering great deals for loyal Twit followers. This won’t only make a business more visible to web developers, but also to the whole online community.

    Current social media trends indicate that Twitter is a very effective way of promoting a business. SitePoint is one company that’s successfully translated Twitting into profit. When it comes to Twitter marketing, the key to success is a big following.

    SitePoint successfully established a big following by offering loyal followers a free PDF eBook to everyone consistently following them on a 14-day period. This technique made their following balloon almost instantly. People like it when you reward them for what they do for your. In Twitter marketing, companies reward followers by listening loyally to their mini-broadcasts.

    SitePoint has proven that social media trends are something worth considering when it comes to marketing your business. Because SitePoint has quite a following in Twitter, their website traffic increased. This was the result of the follower’s newfound interest in the company, thanks to their various free Twitter giveaways. Twitter is a great place to market your company legitimately.

    As long as you keep your followers happy with your updates and rewards, you’ll have yourself a group of people who actually listen to everything you have to say. This will eventually translate into profit, which is never bad for business.

  • Online Invoicing Review – Small Business Invoicing

    Online Invoicing Review – Small Business Invoicing

    As Featured On EzineArticles.comIf you are a small business owner, there are lots of issues to attend to but one of the greatest fears of a lot of businessmen today is that the payment of their clients. The online invoicing system allows you get paid on time and get to track your account easily. It can be very helpful to those who are very organizing about their finances. Web invoicing is vital to any type of online business today. There are companies that are involved in providing online invoicing to a lot of people who are in the online business industry today. Siwapp is not merely providing a service to help you manage your business; it offers business applications that will help you solve your problems regarding financial aspects of your business. It will serve as a module that will give interconnection through the API.

    If you are very much concern with web invoicing, Siwapp will help you because it is built using Symfony which is a known PHP web development that deals merely on the MVC ideas or most commonly known as the model, view and controller ideas. With this type of environment around, you will learn programming techniques and proper application solutions that will help you have guaranteed business earnings in the long run. If you need to look for the best company that will help you deal with online invoicing, it will be best for you to choose the right one that will not let you down. Siwapp has been in the business for over 10 years now and still, they are continuously providing good services to all their patrons. There are varieties of features you can find in using free invoicing software offered to you by Siwapp.

    Some features may include these:

    • You can track your account and report easily. It will make your life easier because you can easily send invoices and get the payments you need right on time. You will not wait for the payments from your clients for days or even weeks. There will be no check clearing time because the payment will be easily transferred to you right away.
    • You also have an account options using web invoicing, it will enable the clients to have an option to log into their account so they can easily access their information not just for the payment system but also for a worry free buying method.
    • You will also learn more about the payment gateway system which you can use to synchronize your payment system using modernize approach that includes PayPal, Money booker and many others. As soon as the client makes the payment it will automatically reflect to your account so you will know right on time if they have paid you or not.
    • The invoice program is truly a big help to all business owners because it makes their tasks easier every day. It also aims to make the business improve and allow the customers and the business owners to get a lot of benefits they need for their success and growth.
  • Web Invoicing Offered by Ronin

    Web Invoicing Offered by Ronin

    As Featured On EzineArticles.comIf you are looking for the right application for your specific needs, it will be best for you to scrutinize some company online but it will also be best if you will try Ronin because it contains all the applications you will need for your online business. This company not just offer business invoicing but it also offer varieties of applications and solutions that are meant for your specific needs. This type of application is also being used by a lot of people to track projects, estimates their income and make invoices that are important in any type of business. There is nothing to worry about when it comes to application support because they have client based support applications for your needs. Ronin offers you the best type of services apart from the business invoicing service you know.

    They are very much capable of providing you with user friendly apps that can be capable of handling invoices for your specific needs. The company has been in the business since 2008 and they have been providing free trial services for so many years to those who are interested to have a worry free invoicing experience. When you look for the right type of business applications for your needs, it is really vital to check for variety and compare them from one another. If you will be asking about the difference of Ronin to other businesses today, you will discover that this website is meant to withstand competition and they are in the business to help their clients to compete in the stiff business industry as well. They have a lot of features compared to other websites and they are more equipped with options that are meant for outsourcing businesses so you can perform your tasks very well.

    Business invoicing is very important because money is the lifeblood of any kind of business. Without it, the business will be useless and may mean nothing. Any type of business should have a good invoice system so that it can make the collection of the payment from clients smoothly and more reliable. Losing your income may mean downfall to your business that is why getting a good invoice provider is one of the best thing you can do for your business. When you found the right type of application you are looking for at Ronin, you will see that there is no clutter application out there that will hinder the proper response of your browser. You will also feel the big difference of having Ronin apps around than when you do not have it yet.

    It is so easy to acquire for a Ronin app because all you need to do is to visit their website and check for the most reliable apps that will be meant for your needs. The registration process is so easy and there is nothing to worry about because the payment terms are all written in black and white into their website. You do not have to worry about overspending because they will not take advantage of you.