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  • 企业网站建立网络品牌的营销策略

    在所有的网络营销策略中,建立网络品牌是尤为重要的一项。网络品牌建设的最高目标是让用户看到某一种产品时,头脑中第一个想起的就是你的产品品牌。就好像说起搜索引擎网站,大家第一个就会想起谷歌。这是经过长期网络营销活动所达到的一种高尚境界。如果你的网络品牌也能达到这个效果,将会带来不可估量的销售额。

    一、好的产品品牌
    网络品牌虽然是网络营销策略所达成的,但这个网络品牌背后必须是一个高质量的好产品。让用户对你的网络品牌产生深刻印象的同时,更重要的是这个品牌的好产品给他们带来的真正意义。这样,用户的好口碑会在线下不停的传播开来,才能体现网络品牌的真正价值。

    二、公司商标名称的不断重复
    在保证好的产品基础后要不断将公司的形象、商标名称、域名等反复出现在用户面前。一定要紧记公司的商标名称或域名等都是公司的统一标志,一旦确定之后就不要随意更改。公司的商标形象要出现在所有属下网站的固定位置上。网站设计的颜色、排版等具有统一的风格。

    三、品牌形象推广
    为了更好的让用户们了解和记住你的公司品牌,要不断的去推广公司的品牌形象。在与你公司相关的行业论坛中找到产品相关的帖子发表问题、跟帖,帮会员们解决问题。这些都可以给用户留下深刻的印象,你公司的网络品牌也会逐渐加强。
    竞价排名广告也可树立公司的品牌形象。竞价广告虽然是按点击付费的,但广告的显示次数总会远远超过点击次数。每一次的广告显示都是一个推广公司品牌的机会,也不用付任何费用。所以,在设计排名竞价广告时要融入公司商标名称或口号进行。

    以上这些都是企业网站建立网络品牌的营销策略,大家可根据需要参考。为了不断的提升企业网站的品牌形象,还要根据公司自身的需要不断制定出更适合的推广策略,才能有效打响自己的网络品牌知名度。

  • Working From Home Freely, eBook Published

    Working From Home Freely, eBook Published

    GUANGZHOU GUANGDONG, China – Hosea Lim and Jenny Xin have launched their new Chinese book, Working From Home Freely, ISBN: 978-1-4523-1502-7. It has been written in Chinese giving insight about the various practices that are instrumental for achieving success on the internet within the great firewall of China.

    兼职无忧网上创业绝技 202x300Some of the recent transformations in China have led to an abundance of opportunities in the fast growing country. Thanks to the internet, one is able to keep in touch with the latest changes occurring in China. Hosea Lim and Jenny Xin demystify the potentialities of doing business on the internet in China.

    In their book titled Working From Home Freely talks about the digital revolution that has taken China from position of a distant follower into a country that has reached the cutting edge of development, catching up with the digitally tech savvy neighbors who are making it big the digital economy.

    There has been a cascading effect on the Chinese economy and this has lead to an increase in the number of people seeking for jobs that require the individual to work from home. If you are a home entrepreneur looking for opportunities to do business on the Chinese internet then the book Working From Home Freely is the right guide for you. It is written in Chinese and the author uses simple language to explain the various concepts of internet business to the reader. The book on throws light on some of the most common practices and internet marketing skills that are in vogue.

    Thus by purchasing the book, one can stay abreast of the latest trends on the highly volatile Chinese internet. Working From Home Freely is a book that is mainly targeted for Chinese audience, as internet marketing China is very different from the rest of the world. It talks about the various practices that are instrumental for achieving success on the internet within the great firewall of China.

    The various internet concepts that are discussed in the book on, gives the reader a clear picture about some of the most commonly used terms like Search Engine Optimization (SEO). traffic generation and tips on how to start a website in China. The book is ideal; for the low budget entrepreneur who is looking for opportunities to start a website on the Chinese internet.

    The book also talks about how to manage your restriction in foreign exchange between the Chinese Currency and US dollars. If you are planning to setup an ecommerce website on the Chinese internet platform, this book is the right tool that will give you tried and tested advice on how to succeed within the great firewall of China.

    The best part is that the book is now available for 50% off until 31 March 2012 using this coupon code BH89F. It is distributed through Smashwords and is available in Amazon Kindle, ePub, LRF for Sony Reader, PDF, and other formats. With so many popular formats available, readers can enjoy reading it with their favourite devices. One can easily access the eBook Working From Home Freely, at the webpage http://www.smashwords.com/books/view/18689

    About The Author
    Hosea Lim is the founder of hosealim.com and an advisor to many other websites. He is one of the popular and preferred partners. He has a unique understanding of internet marketing behind the Great Firewall and has help many businesses to establish their online and offline presence in the China. More at http://hosealim.com
  • 中国互联网虚拟社会综合防空体系的主要治理措施

    针对中国互联网违法犯罪的问题和情况来看,需要构建出完善的虚拟社会综合防空体系治理措施。进行打防结合的网上治安群防群工作,提高对网上犯罪活动的精确打击力度。

    一、建立网上报警系统和虚拟警察
    在本地政府网站建立网上报警系统岗亭,并在网络有害信息高发时段和地段设立虚拟警察。当网民在网上遭到攻击或侵害时可立即报警求助,及时发现和制止网络犯罪活动。

    二、建设网上治安联防队伍
    参考现实社会中的治安联防人员经验,在网上组建治安联防队伍。重点防护互联网行业人员和互联网服务单位信息安全,并协助当地公安部门开展网上巡查和防治工作。

    三、大力监管互联网单位的信息安全
    在互联网接入服务和信息服务等重要单位安排管理网络信息安全的专职人员,并实施互联网单位备案工作。实施对互联网单位的安全保护措施,防治网上有害信息、计算机病毒和网络攻击等威胁中国互联网安全的违法事件。

    四、加强网吧等公共上网场所的安全监管
    加大对黑网吧的处罚力度,实施实名登记上网的安全管理措施。在酒店、电子阅览室等公共上网场所安装安全保护技术措施。

    五、加强互联网数据库中心的安全监管
    监督互联网数据中心设立托管主机和虚拟空间服务的安全管理措施。采取用户使用用途的登记制度,不断完善信息安全技术保护措施。

    六、针对治理网上突出治安问题
    根据网民反映突出和网上频发的犯罪案件采取针对性的治理,哪些问题经常发生就先从哪里开始治理。依法追究互联网单位的责任,不断完善网上治安环境安全,争取得到网民的满意度。

    七、加强网上多发性犯罪的打击力度
    对于一些常见的网络色情、赌博、诈骗等多发性犯罪案件,进行持续打击和坚持高压状态的治理。针对这些犯罪活动的特点进行重点地区和全国结合的侦查打击手段,及时清理和关闭中国互联网违法网站和不良信息传播。

  • Working From Home Freely – The Summary Guide For Online Success Within The Great Firewall Of China

    Working From Home Freely – The Summary Guide For Online Success Within The Great Firewall Of China

    GUANGZHOU GUANGDONG, China – Hosea Lim and Jenny Xin have launched their new Chinese book, Working From Home Freely: The Summary Guide, ISBN: 978-1-4523-4472-0. It has been written in Chinese giving insight into the summary of working from home secrets.

    Working From Home Freely – A Summary GuideToday while the China Boom is the latest buzz on the internet, it has become a subject of exaggerated hype, and Hosea Lim and Jenny Xin’s book on Working From Home Freely:  The Summary Guide is definitely not a fiction. This book has been written in Chinese, and it gives an insight into the summary of step by step secrets working at home. This book is very rejuvenating and presents in simple language that can be understood by even the novice.

    The various chapters in the summary of Working From Home Freely: The Summary Guide outlines some of the areas that have the highest potential in China. This is an essential guide for most home entrepreneurs who are making an online venture and highlights the areas that also have a demonstrated capacity for profitable capital investment. Most entrepreneurs can invest in this book as it guides on various money making opportunities in various areas.

    In most areas the local entrepreneurs can access significant competitive advantage over the international rivals and sell successfully within the vast firewall of China. If you are looking for opportunities to tap the potentialities on the Chinese internet and like any other newcomer, you can find all your questions answered in the book. You must have heard all the hype about website designing, website development, search engine optimization and internet marketing, but after reading this summary guide you will not only understand the meaning of the terms but also start using these terms with ease.

    This book is a must have for most home entrepreneurs looking for books written by a Chinese author and that guides on the various internet marketing practices specific to the Chinese internet. Foreigners can also purchase this book and translate it and learn about internet marketing in China. Foreign investors looking for best internet marketing practices that would be useful in attaining success on the Chinese Internet.

    The best part is that the book on Working From Home Freely: The Summary Guide is now available for free until 29 February 2012 using this coupon code RJ62Q. It is distributed through Smashwords and is available in Amazon Kindle, ePub, LRF for Sony Reader, PDF, and other formats. With so many popular formats available, readers can enjoy reading it with their favourite devices. One can easily access the eBook Working From Home Freely: The Summary Guide, at the webpage https://www.smashwords.com/books/view/18866

    About The Author
    Hosea Lim is the founder of hosealim.com and an advisor to many other websites. He is one of the popular and preferred partners. He has a unique understanding of internet marketing behind the Great Firewall and has help many businesses to establish their online and offline presence in the China. More at http://hosealim.com

  • 自己轻松免费做网站赚钱

    我在论坛和帖吧里看到许多网友们急找如何自己免费做网站赚钱的问题。今天,我将免费做网站的秘诀分享给大家,希望可以帮助广大网友。

    一、注册免费域名
    首先去注册一个网站域名。我推荐CO.CC http://www.co.cc/ 这个免费域名注册网站。进入网站之后可看到页面右上侧的语言设置,根据需要设置你喜欢的语种。域名申请完毕之后,一般会在24-72小时内生效。

    二、建立免费博客网站
    去WordPress.com这个网站建立博客。WordPress官方网站已与自己的服务器做好连接,你可在这里开设自己喜欢的免费博客网站。

    三、301永久重定向
    现在你有了域名和博客网站,最后一步是将你的域名使用301永久重定向导去你的博客网站。例如把域名http://www.co.cc/ 用301导去博客网址http://biog.wordpress.com/ 。这样,你就不用花钱申请自己的服务器,再与域名连接放在托管商那里。恭喜你,你的网站建立成功了。

    这里我向大家推荐另外两个免费博客网站,这些都是国际热门的免费博客服务商。您可根据自己的需要选择喜欢的服务商。

    1. LIVEJOURNAL
    http://livejournal.com/

    2. Blogger
    https://www.blogger.com/

    在WordPress.com建立自己的博客是免费的,另外还有许多其它的功能需要收取一定费用,主要是看你要做什么样的网站及网站的规模大小。如果有一天你想扩大自己做的网站规模,可选择把域名放在自己的服务器。